The NBA In-Season Tournament is confusing people. Ratings are

From the Chicago Bulls’ bright red courts to the New Orleans Pelicans’ purple and neon green scheme, bold — and highly polarizing — basketball court designs are helping the NBA draw viewers for its first-ever regular season tournament.

NBA In-Season Tournament: Damian Lillard, LeBron James, Giannis Antetokounmpo, share future tournament ideas

Michael Wilbon blasts NBA's in-season tournament as 'marketing ploy

The Ringer's Guide to the NBA In-Season Tournament - The Ringer

NBA In-Season Tournament Quarterfinals: Who will round out final four?

NBA in-season tournament is fresh and weird and kind of great - The Washington Post

Haliburton and Pacers to meet James and the Lakers for the NBA's In-Season Tournament title - The San Diego Union-Tribune

NBA in-season tournament is already looking like a big win for the league

Analysis: The NBA In-Season Tournament is doing what it intended. Now things should heat up more

2023 NBA In-Season Tournament Winners and Losers - The Ringer

NBA Communications on X: Viewership for the NBA In-Season Tournament on ESPN is up 55% vs. the comparable windows last season (1.7M average viewers vs. 1.09M average viewers). / X

NBA in-season tournament: Big deal or just filler programming?

Previewing the Quarterfinals of the NBA's In-Season Tournament - The Ringer

As inaugural In-Season Tournament draws to a close, Adam Silver looks ahead to possible tweaks – KGET 17

NBA's new In-Season Tournament looks to draw more advertisers

NBA In-Season Tournament Final Ratings Were Just Good Enough to Call It a Win