You can now download Instant Video for your Nexus Player (and other Android TV devices) - Phandroid

Sony was crafty enough to secure themselves an exclusive to 's Instant Video app for their Android TV products, but why should Bravia owners have all the fun? If you have yourself a Nexus Player or the original Android TV device -- ADT-1 -- you'll be happy to know that it's now possible to download and install the APK on your device.

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Google Nexus Player review - The Verge

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Google Nexus Player review: a strong, but flawed, introduction to Android TV

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