The changing face of pro cycling team sponsorship
Por um escritor misterioso
Last updated 08 julho 2024
![The changing face of pro cycling team sponsorship](https://dqh479dn9vg99.cloudfront.net/wp-content/uploads/sites/9/2019/01/04211015/team_insider_bora_hansgrohe_10.jpg)
When Team Sky announced the termination of its team sponsorship in December, it was only half-newsworthy. There had already been plenty
![The changing face of pro cycling team sponsorship](https://i.guim.co.uk/img/media/817c97b2dcb00674597258190ee1c66628f9f45e/0_0_5214_3476/master/5214.jpg?width=465&dpr=1&s=none)
Australia's World Tour cycling team to be renamed as Saudi Arabia
![The changing face of pro cycling team sponsorship](https://dqh479dn9vg99.cloudfront.net/wp-content/uploads/sites/9/2023/01/lotto_dstny_2023_kit-970x647.jpg)
Who actually are the Tour de France team sponsors?
![The changing face of pro cycling team sponsorship](https://www.garmin.com/en-US/newsroom/wp-content/uploads/2023/01/2023-sponsored-cycling-teams-hero-image-for-newsroom.jpeg)
Garmin announces sponsored professional cycling teams for 2023
![The changing face of pro cycling team sponsorship](https://marketplacer.imgix.net/Hw/k1-0_5oSIt8NbYR9OcxWrsli4.gif?auto=format&fm=gif&fit=max&lossless=true&w=1000&h=1000&s=7ec84ec7a12a54aae106fb3229ee193c)
Pro Bikes of the WorldTour
![The changing face of pro cycling team sponsorship](https://velo-cdn.outsideonline.com/wp-content/uploads/2014/07/Unibet.jpg)
Your name here — improving sponsorship opportunities in pro
![The changing face of pro cycling team sponsorship](https://img.yumpu.com/19566362/1/500x640/five-rings-professional-cycling-team-sponsorship-proposal.jpg)
FIVE RINGS PROFESSIONAL CYCLING TEAM SPONSORSHIP
![The changing face of pro cycling team sponsorship](https://cdn.road.cc/sites/default/files/styles/main_width/public/roompot-charles.jpg)
13 crazy pro team sponsors and their unlikely products
![The changing face of pro cycling team sponsorship](https://cdn.mos.cms.futurecdn.net/CnEWeUGEeLVhMX5o93WFvk-415-80.jpg)
Ribble Weldtite to fold at end of year due to lack of sponsorship
![The changing face of pro cycling team sponsorship](https://i.guim.co.uk/img/media/dc8b1735688c204e4b6b1f279cfca645b9f7a850/0_141_3500_2100/master/3500.jpg?width=465&dpr=1&s=none)
Away from the big boys, cycling teams are struggling to survive
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